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Digital & CRM Senior Manager
- Senior lesdership role
- Grass roots role, developing team and stratgy from scratch
About Our Client
Based in the Northern Suburbs, my client is a leading retail business. This is a fantastic opportunity to join a motivated and energised team to drive initiatives that will reach impressive acquisition, growth and retention targets. As a well as being an established organisation with a recognisable and reputable brand they offer a great team culture and excellent working environment.
This is a newly created grass roots role. This is an outstanding opportunity for an experienced and dynamic Digital & CRM Senior Manager to join my clients growing team. This senior appointment will collaborate with the Group Marketing Manager and other members of the Senior Leadership Team to develop and deliver the Digital and CRM strategic brand plans for the business for the next 5 years.
The role will require focus on developing the 5 year digital marketing roadmap across SEO, Display, search and PPC. You will be required to review the digital platform and show experience of driving results for user experience and design. The CRM aspect of the role will require developing the CRM strategy from scratch and implementing an end to end CRM platform that will span across the business.
The Successful Applicant
The successful applicant will have:
- Proven CRM and Digital experience
- Demonstrated senior leadership experience in leading CRM and Digital functions across a multi-channel portfolio
- Deep experience in CRM analytics and campaign management tools
- Experience developing and driving online marketing programs/campaigns (organic, paid, database)
- Strong focus on measurable results and outcomes
- A dynamic, enthusiastic and ambitious approach to work
- Strong people management and leadership experience
What's on Offer
Based in the Northern Suburbs, this is an exciting role, with the real potential to grow the business and a small team. This is a unique opportunity to join a progressive business with a passion for customer service and appetite for innovation/ success.