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FMCG Brand Manager - Mandarin speaking
- Brand Manager
- Manadarin Speaking
About Our Client
Our client operates in a unique position within the global nutrition market, providing nutritional products for a better life. A vertically integrated company, they own their own farms and having launched into Australia are now planning launches into other key markets. A unique opportunity exists for an ambitious and astute Brand Manager with Chinese market knowledge to partner with this business. The role will drive brand, marketing and strategic business initiatives and is highly visible across the Management Team
The focus of the role is to support the Marketing Manager launch of a new brand into China and other strategic markets as well as assisting in the continued success in the Australian market. As the Brand Manager, you will be instrumental in developing the brand in both traditional and digital media, with a focus on social media. You will be required to collaborate with the team, strategic partners, customers and agencies to launch and scale the brand in the key Asian markets
To be successful in this role you will need to have a good attention to detail and have the ability to manage multiple projects and initiatives at any one time.
The Successful Applicant
You will be a highly motivated, flexible and driven Brand Manager who is excited about being part of a new innovative start up. You will need to have be flexible and resilient. Additionally, you will possess:
- Bilingual in English and Mandarin
- Good understanding for the Australian and Chinese market dynamics
- Experience in managing agencies
- Understands Digital marketing - Digital makes up around 50% of the marketing mix
- Experience in FMCG, alternatively from Agency
- Good attention to detail, possess commercial acumen, able to understand data and trends.
- Social Media (FB and WeChat), SEO and ecommerce experience
- Strong stakeholder management skills
- CRM experience
- Event management
What's on Offer
Your commitment and passion to drive innovation will be rewarded with a challenging role in a growing organisation. We are seeking an outstanding individual who is looking to advance their career in a ground breaking Australian business.