- Exciting role for experienced Digital Marketer to work with market leader
- Permanent full time with excellent hybrid working arrangements
About Our Client
This organisation is an iconic Australian brand who has embarked on a large scale digital transformation. A business that is focused on building best in class experiences for their customers. A varied portfolio of products and services operating across multiple industries. They are a business that is people focused and invests in their staff.
The Digital Optimisation Specialised is responsible for assisting the organisation personalisation program including executing relevant personalised experiences for their customers. The role will work across multiple digital platforms and integrate, measure and improve these experiences through other one to one channels including email and social, when relevant.
The main focus for the role is to drive improved performance in onsite personalised experiences and optimisations, ensuring a data-led, continuous improvement approach. It will work closely with cross functional teams in strategy, design and delivery with a strong focus on commercial outcomes and conversion uplift.
The Successful Applicant
- 5 years experience in Digital Marketing, Test and learn optimisation, experimentation and cross channel personlisation
- Qualification in Marketing, Business or equivalent
- Strong analytical and quantitative skills
- Experience in Adobe platform (AEM, Target, AAM, Analytics)
- Experience in Salesforce desirable not essential
This organisation is a looking for an individual who is passionate about continuous improvement, strives to be proactive and shows a curious mindset. Seeking an always on performance measurement framework which drives data-led optimisations through a test and learn approach aiming to deliver business outcomes.
What's on Offer
Reporting into the Lifecycle Marketing Manager, this is an exciting role with an Iconic Australian business who is going through a large digital transformation. This role has a lot of scope and opportunity to drive the strategy and growth. You will have the opportunity to lead and achieve some fantastic results very quickly. Based in Melbourne's CBD this is a fantastic organisation that values its staff and have embraced flexible working practices.