Head of Marketing
Team leadership role
Integral part of the Marketing and leadership team
About Our Client
A well known financial services brand based in Melbourne's CBD. Investing in their marketing capabilities this is a transformation role reporting into the EGM of Marketing. My client is a business that believes and invests in its people. This is a supportive team and collaborative environment. You will be working with an excellent leader and mentor.
Reporting into the EGM of Marketing, the Head of Marketing is a key role to the business. Leading a team of subject matter experts you will be working across the business on a large scale transformation. This is a transformation journey that has a 2-3 year expectancy and needs someone who is resilient and can make impact in a large and complex business. The initial focus of this role will be developing the CRM, loyalty and lifecycle management programs. The focus of the team is to. This role is integral to driving revenue growth and engagement, engage customers on a 1:1 and drive customer retention
The Successful Applicant
This is a role primed for someone who is motivated by change and transformation. Someone who can affect change in a large and complex business. Someone who can stay motivated with incremental change and appreciates that change in mindset is a journey and needs constant stakeholder management and engagement
The Head of Marketing will have:
- Proven examples in developing and leading high performing teams, excellent people management
- Commercial and agency/client experience in a complex environment.
- Experience leading marketing automation projects and implementing martech solutions
- Experience in customer marketing strategy and delivery.
- Strong understanding of CRM, database and data management
What's on Offer
A competitive salary and benefits and Based in Melbourne's CBD. This is a chance to join a business who is investing in its technologies and infrastructure to engage a changing customer environment. A business that invests in its people's personal and professional development