Key Account Manager

Reporting to the Sales Director this important role is responsible for:

• Sales management of nominated key accounts including optimising sales objectives & targets.
• Develop regional specific campaigns to increase market share, product penetration and profitability for your accounts of responsibility.
• Developing & maintaining new & existing customer relationships.
• Be the primary point of contact for coordination of sales samples including monitoring of budgets and allocations.
• Manage internal price reporting platform including generation of daily reports and analysis for the Sales Team.
• Assist in the development of national account proposals & new customer opportunities including new line forms, reports, and presentations.
• Support the Sales Team by actively assisting in developing promotional campaigns.
• Offering proactive support to the wider Sales department where necessary.
• Work collaboratively across all key business functions with an emphasis on the sales organisation.
• Any other general duties related to the sales process.

The major challenges of the role are:

• Ability to prioritise, manage time and execute campaigns in a newsroom style fast paced environment.
• Ability to have robust conversations with your customer base and handle feedback or rejection when sales prospecting.
• Understanding the dynamic nature of the industry including price positioning, channel management and various geographical fishing applications.
• Developing an intricate understanding of your regions fishing market, products, retail channels, consumer segments and competitor positioning.
• Capability to influence key stakeholders externally and cross-functionally within the company.